Courses Offered in ZICA Bhubaneswar

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AI in Graphic, Film Making, Animation & VFX

Course Title: AI-Powered Graphic Design

Duration: 8 Weeks (2 Months)
Level: Beginner to Intermediate
Ideal For: Aspiring graphic designers, content creators, freelancers, marketers

Tools Covered: Adobe Photoshop (AI), Illustrator, Firefly, Express, Canva AI, DALL·E, Midjourney (demo), Runway ML, Remove.bg, Looka, Khroma, Leonardo.AI, etc.


 Week 1: Design Basics + Intro to AI in Design

  • Principles of design: Balance, hierarchy, contrast, proximity, repetition, alignment
  • Color theory & typography basics
  • Layout structure for social media, print, and branding
  • Introduction to AI in design
    • What is AI? Role in graphic design
    • Use cases: speed, variation, creativity
    • Copyright, ethical use, human vs machine

Mini Projects:

  • Design a poster and a logo manually
  • Create an AI-generated image using Firefly for concept

Week 2: Photoshop AI + Illustrator AI

  • Photoshop (Generative Fill, Expand, Neural Filters)
    • Object removal, background replacement, image extension
  • Illustrator (Vector AI features)
    • Auto-recolor, smart font pairing
    • Generating graphics from prompts using Firefly

Mini Projects:

  • Poster design with Photoshop AI
  • Vector logo & icon set using Illustrator AI

 Week 3: Adobe Express & Canva AI for Fast Design

  • Smart templates, brand kits
  • Auto-resize & AI social media content
  • Creating content calendars for Instagram, YouTube
  • Quick video thumbnails and event creatives
  • Text-to-image with Adobe Firefly inside Express

Mini Projects:

  • Create a brand’s social media kit
  • 3-set Insta posts + reel cover + banner using AI

 Week 4: AI Image Generation & Prompt Crafting

  • DALL·E, Midjourney (demo), Leonardo AI
  • Prompt engineering: styles, camera angle, art direction
  • Generate product mockups, characters, surreal compositions
  • Understanding resolution, realism vs style

Mini Projects:

  • AI-based concept poster
  • Product branding visuals using text prompts

Week 5: AI Tools for Branding & Automation

  • Looka, Brandmark, Khroma: Logo, color schemes, brand elements
  • Remove.bg, Cleanup.pictures: AI cutouts, background removal
  • Generate presentation decks & brand profiles
  • Logo kits and business card mockups

Mini Projects:

  • Complete AI-powered branding kit for a startup (logo, palette, card, letterhead)

 Week 6: Generative Typography + AI Layout Tools

  • Typography matching tools (Fontjoy, Google Fonts AI match)
  • Layout automation for poster/web banners
  • Optional Demo: Uizard or Figma AI for layout design (web or app UI)
  • Creating engaging visual hierarchy in AI-aided compositions

Mini Projects:

  • AI-powered magazine cover or book design
  • One-click UI layout for landing page (demo)

 Week 7: Real-World Project Execution

  • Final Project Brief: Choose 1 from below
    • Brand campaign (poster, Insta grid, logo, cover photo)
    • Product launch design (label, ads, showcase)
    • Event design (flyer, banner, thumbnails)
  • Mid-Week Review + Feedback
  • Exporting high-res assets, mockup presentation

 Week 8: Portfolio Curation + Showcase

  • Behance/Dribbble portfolio setup
  • Exporting process, file types, mockup insertion
  • Final jury presentation (internal + external)
  • Tips to pitch yourself as an AI-powered designer

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